HOW TO SUCCEED IN FASHION. . .

AFRICAN CATWALK, Creativity, Designer, Fashion, TIME4AFRICA, Time4Fashion

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DARE TO BE DIFFERENT

Be the brightest light in a sea of grey sameness.

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PRETTY LADIES ALL IN A ROW

When I see the pretty ladies, all in a row – at the metro, in the marketplace. . . Sure they are pretty and elegant. And they all look the same – same tops, same skirts,  shorts, leggings, whatever, same shoes, same make-up. SAME is a SHAME.

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JUST BRICKS IN A WALL

The guys are even more uniform: same short hair, same designer beards, same tight jackets, skinny pants. Individually, OK they look cool. Together they are like little toy soldiers in the North Korean army.

GAULTIER: « HERE I TAKE EVERYTHING ONE STEP FURTHER »

Find YOUR point of difference, YOUR very own DNA: a twist – métissage – genderbender – afrochic – neopunk – snobby – slutty. . . Above all DARE

BE PROUD – STAND OUT IN THE CROWD 

HOW TO MAKE IT AS A FASHION DESIGNER – ONE B I G IDEA.

Designer, Fashion, Time4Fashion

Dior black dress

CREATE YOUR VERY OWN, UNIQUE SIGNATURE LINE

YSL le smoking

BRILLIANTLY

Louboutin

WHO WOULD HAVE THOUGHT OF THIS?

JPG - le bustier

SHOCK THEIR SOX OFF!

Sole rebels

SOLE REBELS – BETHLEHEM MADE IT, WITH OLD TYRES, NO FUNDS

Think Dior – Little black dress. YSL – Le Smoking.  Gaultier – Le Bustier. Louboutin. . .

Most wanabee designers start with a total range of OK but not unique. Don’t do this. Don’t be generic, be the special one to stand out from the crowd.

Find your idea, your signature, narrow your focus – make it your DNA.

Like today’s iconic designers, like Bethlehem Tilahun Alemu in Ethiopia, with a strong idea you can create an empire.

DON’T BE GENERIC – BE YOU, WITH YOUR VERY OWN SIGNATURE LINE.